Privacy Policy

Last updated: December 5, 2025

This Privacy Policy describes how Fullerton Paint & Flooring (“we”, “us”, “our”) collects, uses, and shares your personal information when you visit or make a purchase from our websites, including fullertonpaint.com and shop.fullertonpaint.com (collectively, the “Site”), or otherwise interact with us.

Who We Are

Fullerton Paint & Flooring is an independently owned paint, coatings, flooring, and window coverings supplier located in Anaheim, California. We serve homeowners, contractors, facility managers, and other commercial customers throughout Orange County and beyond. For the purposes of this Privacy Policy, Fullerton Paint & Flooring is the “data controller” of your personal information, except where we act as a service provider or processor under applicable law.

Information We Collect

We collect information in several ways in order to operate our business, process orders, and improve our services.

Information You Provide Directly

We collect personal information that you choose to share with us, including:

  • Account and order information – name, billing and shipping address, phone number, email address, and purchase history.
  • Payment information – cardholder name, payment card details, or other payment information (processed by our payment processor and not stored in full by us).
  • Contact and inquiry information – information you provide when you contact us, request a quote, sign up for a newsletter, or fill out a form on the Site.
  • Professional information – if you are a contractor or business customer, we may collect your business name, license number, and other relevant trade or account information.

Information Collected Automatically

When you visit the Site, we automatically collect certain information about your device and how you interact with our pages. This information helps us understand usage patterns and improve the Site.

  • Device information – IP address, browser type, operating system, time zone, and basic system settings.
  • Usage information – pages viewed, links clicked, time spent on pages, referring/exit pages, and similar analytics data.
  • Cookies and similar technologies – small files stored on your device to remember preferences, maintain your shopping cart, and measure site performance.

Information from Third Parties

We may receive information about you from third-party partners, such as:

  • E-commerce and payment providers that help us process orders and payments.
  • Analytics and advertising partners that provide aggregated data about website traffic and ad performance.
  • Social media platforms, if you interact with our profiles, pages, or ads on those platforms.

How We Use Your Information

We use the personal information we collect for the following purposes:

  • To process and fulfill orders – including payment processing, shipping, returns, and customer support.
  • To operate and improve the Site – including troubleshooting, analytics, testing new features, and securing our systems.
  • To communicate with you – about your orders, quotes, account status, service updates, and responses to your inquiries.
  • To provide marketing and promotional communications – where permitted by law, including information about new products, services, or special offers.
  • To maintain business records – for accounting, audit, legal, and compliance purposes.
  • To comply with legal obligations – including tax, regulatory, and law enforcement requirements.

Cookies and Tracking Technologies

We use cookies and similar technologies (such as pixels and tags) to support the functionality of the Site and to
understand how visitors use it.

  • Essential cookies – necessary for the Site to function (e.g., keeping items in your cart during a session).
  • Performance and analytics cookies – help us understand traffic patterns and make improvements.
  • Advertising cookies – may be used by us or our partners to deliver more relevant advertisements.

You can manage cookies through your browser settings. Please note that disabling certain cookies may impact the functionality of the Site or your shopping experience.

Sharing Your Information

We do not sell your personal information. We may share your information with:

  • Service providers – third parties that perform services on our behalf, such as payment processors, shipping carriers, IT and hosting providers, email service providers, and marketing platforms.
  • Business partners – such as our e-commerce platform provider for shop.fullertonpaint.com, which helps us operate the online store.
  • Professional advisors – such as lawyers, accountants, and auditors, where necessary for business operations and legal compliance.
  • Law enforcement and legal requests – when required to comply with applicable laws, regulations, court orders, or to protect our rights, property, or safety, or the rights, property, or safety of others.

Third-Party Links and Services

The Site may contain links to third-party websites or services, such as payment providers, social media platforms, or external content. We are not responsible for the privacy practices of those third parties. We encourage you to review the privacy policies of any third-party sites you visit.

Retention of Personal Information

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or allowed by law. This includes retaining information to:

  • Complete transactions and provide services you have requested.
  • Maintain business and financial records.
  • Comply with legal, tax, or regulatory requirements.
  • Resolve disputes and enforce our agreements.

Your Choices and Rights

Depending on where you live, you may have certain rights regarding your personal information, such as:

  • The right to request access to the personal information we hold about you.
  • The right to request correction of inaccurate or incomplete information.
  • The right to request deletion of your personal information, subject to legal and contractual limitations.
  • The right to opt out of certain marketing communications.

To exercise any of these rights, please contact us using the contact information above. We may need to verify your
identity before fulfilling certain requests.

Additional Information for California Residents

If you are a resident of California, you may have additional rights under the California Consumer Privacy Act
(“CCPA”) and related laws. These may include:

  • The right to know the categories and specific pieces of personal information we collect, use, disclose, and share.
  • The right to request deletion of personal information, subject to certain exceptions.
  • The right to opt out of the sale or certain sharing of personal information (we do not sell your personal information).
  • The right not to be discriminated against for exercising your privacy rights.

To make a request under California law, please contact us using the contact information provided in this policy.

Children’s Privacy

The Site is not directed to children under the age of 18, and we do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided personal information to us, please contact us so we can delete that information.

Security

We use reasonable physical, technical, and administrative measures to protect the personal information we collect. However, no method of transmission over the Internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, or other operational reasons. When we make changes, we will update the “Last updated” date at the top of this page. Your continued use of the Site after any changes are posted indicates your acceptance of the updated policy.

How to Contact Us

If you have questions about this Privacy Policy, our privacy practices, or would like to exercise your rights, please contact us at:

Fullerton Paint & Flooring
150 E Orangethorpe Ave.
Anaheim, CA 92801
Phone: (714) 992-0720
Email: orders@fullertonpaint.com